British Airways new logojets (nine Airbus A319 aircraft) have been designed to celebrate the upcoming 2012 Summer Olympics in London. The theme of the special colour scheme is called 'The Dove' and was designed by Pascal Anson.
The Dove
Heston Blumenthal Richard E Grant and Tracey Emin have unveiled projects inspired by the London 2012 Olympic and Paralympic Games produced by rising British talent who they mentored over the past year in the BA Great Britons Programme.
British Airways customers will be able to enjoy a London 2012 Games inspired menu created by Michelin star chef Simon Hulstone watch ‘BOY’ a short-film written by screenwriter Prasanna Puwanarajah and fly on a number of celebratory ‘Dove’ aircraft by designer Pascal Anson.
Airbus A319
Tens of thousands of customers travelling to Europe over the next year will have the chance to fly on one of nine celebratory ‘Dove’ aircrafts created by artist-designer Pascal Anson from Brighton. His mentor Turner-prize nominated artist Tracey Emin unveiled the first Dove at British Airways engineering bay at Heathrow on the 3rd April 2012 an Airbus A319-131 registered G-EUOH.
His design is all encompassing of the livery using the cockpit for its beak fuselage and wings for its main body and wings and the tailfin as its tail. The aircraft painted white with gold strokes of paint to represent the feathers. Doves are internationally recognised as a symbol of peace and social unity and were also used in previous Olympic Games ceremonies including the last London Games in 1948.
BA Great Britons mentor Tracey Emin said 'The first time I saw Pascal’s design it made me smile. The plane is universal. Everyone will understand it. I like the way it brings back the excitement of travel too. I will constantly be looking up every time I hear a plane fly over – you never know maybe I will turn into a plane spotter!'
The Dove aircraft rolled out from today will be in operation for a year.
Report by Derek Pedley